Let’s make something together.
co.katherineann@gmail.com
We wanted to help incoming IMGs with their first easy‑to‑use guide.
After launch, the Toolkit has been widely-shared amongst users and is in the process of becoming a fully‑funded project with the University of British Columbia.
The major user problems is a lack of onboarding instruction and being overwhelmed with options. Users are frustrated when problems come up after completing a task.
This persona was a helpful tool when asking myself questions like: What does the user want to learn? How does the user like to be approached and when?
Missing user case
Administrative tasks our users have to take that are missing in official resources leading to distrust and frustration.
Lack of clarity
Canadian‑medical terms are unfamiliar which increases friction when following a task.
Confusing task sorting
From our interviews, users want to know estimated times to complete tasks rather than by due date.
Balancing the fun yet professional personaity of the Toolkit was critical in making a resource that was trusted by users. The brand's colours were inspired by the University of British Columbia and the blue and yellow themes prevalent in BC. I chose a sans serif typeface with softer curves than angles to instill the brand's friendly yet professional personality.
Funding in‑progress
We were invited to present the Toolkit to the Faculty of Medicine members including the Dean of Medicine and the Program Director of Family Medicine. Both confidently support the project and its integration into their programs.
Soft Launch
We released the Toolkit's information as a booklet which was a huge success. It confirmed the user need for this website.
Secondary users
We learned that the Toolkit was shared amongst Canadian Medical Graduates (CMGs) and Site Leads. Both are not our primary users but found the information to be useful.
The Toolkit has been an incredible learning opportunity for user‑centered design that I will take with me in my future projects.
Strategize the survey
My survey only resulted in a general sentiment of importance and not order of importance. Next time, I’d like to explore how to better plan my survey.
Paper prototypes are gold
By creating a paper prototype of the first wireframe, I discovered how overwhelming and hard it was for users to know where to begin. It led to my further iterations and changed my entire site map structure.
Features are dispensible
There was a calendar I designed to help users see important tasks during onboarding all at once. When coming back to this feature, I realized how it didn't add anything to the user experience. Remembering Hick’s Law, I streamlined and shorten user time in fulfilling their tasks instead of clinging onto a feature I made in the early stages.
